Visit the crayon.com enterprise site | Crayon is becoming SoftwareOne - Read more
Crayon Channel APAC
  • CommunityConnecting partners to even greater value.
    • Partner Value
    • Tech For Good Program
    • ISV Innovation Hub
    • Partner Connections Program
    • Partner Advisory Committee
    • Community Events
  • ServicesLeverage Crayon’s expertise to expand your service catalogue and create new revenue streams.
    • Security Services
    • Cloud Migration
    • ERP Implementation
    • Managed Services
    • Support as a Service
    • Cloud Cost Optimisation
    • Application Control Solutions & Services (Allowlisting)
  • Enablement
  • VendorsWith a vendor-agnostic approach, we are committed to ensuring our partners have access to the latest industry-leading solutions that solve real business challenges.
    • Access4
    • Acronis
    • Airlock Digital
    • Automox
    • AvePoint
    • Backup365
    • ConnectWise
    • ContraForce
    • CoreView
    • Cytrack
    • Delinea
    • DNSFilter
    • Docusign
    • ESET
    • Google
    • Hornetsecurity
    • invicti
    • Layer 8 Security
    • Microsoft
    • Nerdio
    • Netwrix
    • NinjaOne
    • Octopus Cloud
    • Probax
    • Runecast
    • Senserva
    • SigniFlow
    • SmartEncrypt
    • SMX
    • Swoosh.Cloud
    • Trend Micro
    • usecure
    • Veeam
    • VIPRE
    • Virtuozzo
    • VMware by Broadcom
    • Wasabi
    • Zimbra
    • ZIRILIO
    • Zoom
  • Platforms
  • About CrayonCrayon helps its partners, and their customers, build the commercial and technical foundation for a successful and secure cloud-first, digital transformation journey.
    • Careers
    • Contact us
    • APAC Leadership
    • Visit Crayon Japan
  • Become a Partner
  • Partner Login

Search

Become a Partner Partner Login
  • CommunityConnecting partners to even greater value.
    • Partner Value
    • Tech For Good Program
    • ISV Innovation Hub
    • Partner Connections Program
    • Partner Advisory Committee
    • Community Events
  • ServicesLeverage Crayon’s expertise to expand your service catalogue and create new revenue streams.
    • Security Services
    • Cloud Migration
    • ERP Implementation
    • Managed Services
    • Support as a Service
    • Cloud Cost Optimisation
    • Application Control Solutions & Services (Allowlisting)
  • Enablement
  • VendorsWith a vendor-agnostic approach, we are committed to ensuring our partners have access to the latest industry-leading solutions that solve real business challenges.
    • Access4
    • Acronis
    • Airlock Digital
    • Automox
    • AvePoint
    • Backup365
    • ConnectWise
    • ContraForce
    • CoreView
    • Cytrack
    • Delinea
    • DNSFilter
    • Docusign
    • ESET
    • Google
    • Hornetsecurity
    • invicti
    • Layer 8 Security
    • Microsoft
    • Nerdio
    • Netwrix
    • NinjaOne
    • Octopus Cloud
    • Probax
    • Runecast
    • Senserva
    • SigniFlow
    • SmartEncrypt
    • SMX
    • Swoosh.Cloud
    • Trend Micro
    • usecure
    • Veeam
    • VIPRE
    • Virtuozzo
    • VMware by Broadcom
    • Wasabi
    • Zimbra
    • ZIRILIO
    • Zoom
  • Platforms
  • About CrayonCrayon helps its partners, and their customers, build the commercial and technical foundation for a successful and secure cloud-first, digital transformation journey.
    • Careers
    • Contact us
    • APAC Leadership
    • Visit Crayon Japan
  • Become a Partner
  • Partner Login
Crayon Channel APAC

Search

Home / Enablement Hub / Case Studies / Crayon helps MID achieve up to 40% cost savings

Crayon helps MID achieve up to 40% cost savings

Crayon helps leading software company and IT consultancy migrate to the cloud and gain significant cost savings in return.

Executive Summary

Executive Summary

MID, an Independent Software Vendor (ISV) and IT consultancy based in Germany, needed to migrate to the cloud to bring scalability and greater resilience to its technical infrastructure. But before it made the move, it asked AWS Partner Crayon to assess its existing on-premises server usage with an AWS Optimization and Licensing Assessment. This analysis has helped MID identify the best strategy for its planned migration to Amazon Web Services (AWS) and realise significant cost savings.

 

MID turns to Crayon for expert advice and support on migration to AWS.

MID provides its clients with specialist software to help them run more efficiently. MID is both a consultancy and a software provider, producing its own software and running a number of data centers.

The business was approaching a contract renewal with its existing on-premises provider, so it naturally wanted to discover what its options were. Should it continue with on-premises? Was it making the best use of its existing servers? Should it move to a hyperscale cloud service, such as AWS?

The cost of maintaining and managing its on-premises servers was high, and visibility into the overall efficiency of its infrastructure was limited. “We had concerns about the ongoing reliability and resilience of our servers,” says Jürgen Schmidtlein, head of IT at MID. “We’re a software vendor ourselves, so we need infrastructure we can trust.”

MID turned to AWS Partner Crayon to provide advice and expert support on migrating to AWS. “We chose AWS, but since our technical team has not had much experience with AWS, we needed external expertise to help us. Crayon has been a great partner,” says Schmidtlein.

 

It’s important to have a trusted expert partner like Crayon to help discuss new ideas and innovations. They’ve been a highly professional technical and business partner

// Jürgen Schmidtlein, Head of IT, MID

 

Using an Optimization Licensing Assessment to identify up to 40% savings.

A key question for the migration team was whether it would be better to replicate functionality wholesale in a simple lift-and-shift migration or whether there’d be better results from right-sizing at the same time. MID was looking to modernize its own ways of working and considered migrating all its services to the cloud. “In the last 5 years, we moved from being a software company and a consultancy to a cloud SaaS provider and a consultancy,” says Schmidtlein. “Our infrastructure was aging, and maintenance costs were high. What’s more, the post-COVID shift to remote working means we began to see the clear advantage of the public cloud.”

To help MID make an informed decision on how to proceed, Crayon used the AWS Optimization Licensing Assessment (AWS OLA) methodology to assess its current on-premises and cloud environment. “We’re experienced at helping organizations analyze their IT estate and create a roadmap to future success,” says Dr. Or Sela, channel account manager at Crayon. “MID has taken a very smart approach. They want to make data-driven decisions. The AWS OLA process means they will be well-informed as they take their next steps.”

Crayon’s AWS OLA helped MID understand what servers it was using and what they were being used for. The AWS OLA methodology analyzes actual resource utilization, third-party licensing, and application dependencies, giving MID a complete overview of its servers.

Using Migration Evaluator, which helps build a data-driven business case for AWS, Crayon assessed and collected utilization data of a significant subset of the customer’s servers and SQL database servers, including the attached storage, over the agreed period of 5 weeks. The AWS OLA assessment found that 25 percent of MID’s 158 on-premises servers were not being used, and 75 percent were averaging less than 10 percent CPU and RAM usage. In addition, MID’s servers weren’t fully optimized—meaning a migration to AWS using a right-sized dedicated host with a 3-year reservation would result in up to 40 percent total cost savings for MID. “We presented five different cost scenarios to help MID choose the best option for its compute and storage requirements,” says Dr. Sela. “Our analysis identified up to 46 percent cost saving for compute and up to 18 percent for storage.”

After a thorough analysis of the collected data and mapping of the scanned servers to AWS instances, Crayon presented the business case. This included several AWS cost models highlighting the savings potential that can be achieved through right-sizing, including best-fit choices for business, administrative, and technology benefits. Based on the business case, MID could prioritize the workloads to be migrated to managed container services on AWS, and an initial test workload was identified.

 

We’re experienced at helping organizations analyze their IT estate and create a roadmap to future success

// Dr. Or Sela, Channel Account Manager, Crayon

 

Moving MID closer to the Cloud.

Crayon identified the over-provisioning and the zombie servers (non-active machines) in the on-premises environment, which allowed MID to identify savings when right-sizing its environment to AWS. It has also helped MID build a migration and licensing strategy to unlock further cost savings when it migrates.

The two companies built a close technical relationship. Crayon provided MID with the skills and confidence in AWS and in the planned migration due to take place in the near future. “It’s important to have a trusted expert partner like Crayon to help discuss new ideas and innovations,” says Schmidtlein. “They’ve been a highly professional technical and business partner.”

The migration promises a future of increased organizational agility that is essential for MID. The company builds apps and services for its clients and therefore needs a fast, flexible, and scalable infrastructure to build on. AWS will deliver that, while Crayon acts as the technical partner to help MID’s IT department focus on client-facing work. “Once we have migrated to AWS, our developers will have more time to focus on important client-focused work without getting distracted by infrastructure maintenance work,” says Schmidtlein. “They don’t want to be installing hard drives, they want to get on with client work that really matters.”

 

This post was originally published on Crayon.

Related tags:
AWS ISV and SaaS Cost Optimisation Cloud Migration CloudCloud HorizonsManaged Services
SHARE

Related

Attaining a Security SPD
Featured

Blogs

Attaining a Security SPD

In the second article in our Security SPD series, Michael Brooke offers tips to help partners gain the insight track from start to finish.

Read Now.
Microsoft Security SPD
Featured

Blogs

Microsoft Security SPD

In the first of a 3-part series, Michael Brooke explains why the buying signals from the market make Security SPD attainment worth a close look for partners.

Learn More.
Project Online Retirement
Featured

Training

Project Online Retirement

The sun is setting on Microsoft Project Online, with Microsoft announcing it will be fully retired on September 30, 2026. Get the need-to-know information to plan for this change and position alternatives with your customers.

Learn More
Nitro Partner Awards 2026: Crayon earns multiple honours
Featured

Press Release

Nitro Partner Awards 2026: Crayon earns multiple honours

Crayon wins 2026 Nitro APAC Reseller of the Year, with team leaders honoured for supporting partners and accelerating digital document adoption.

Read more
CRN Asia Channel Leaders
Featured

Press Release

CRN Asia Channel Leaders

Crayon's Warren Nolan and Harith Ramotheram have earned recognition in the 2026 CRN Asia Channel Leaders list for driving partner growth and innovation in our region.

Read more
Copilot for All
Featured

Blogs

Copilot for All

Learn how Microsoft’s strategic Copilot for All framework combines with Crayon’s inhouse AI expertise to drive practice development and revenue growth for partners.

Learn More
Data Protection Webinar 
Featured

On Demand Webinars

Data Protection Webinar 

Watch the on‑demand webinar on turning data risk into revenue. Learn how partners use data protection maturity models to drive recurring revenue and customer trust.

Watch Video
Accelerate Your Security Practice with Microsoft SPD
Featured

On Demand Webinars

Accelerate Your Security Practice with Microsoft SPD

Join our team for a business and technical deep dive into the Microsoft Security SPD and why attaining it is great for business.

Watch Video
AvePoint Partner onboarding content

Business

AvePoint Partner onboarding content

AvePoint Partner onboarding content packs are now available from Crayon to help fast track confidence and success for your team.

Learn more
Copilot Partners: Unlock your opportunities

On Demand Webinars

Copilot Partners: Unlock your opportunities

Our latest On-Demand webinar provides a practical, execution focused walk through the full Copilot partner journey, from early adoption to advanced scenarios.

Watch Video
Modern Work Solution Partner Designations Webinar
Featured

Training

Modern Work Solution Partner Designations Webinar

In our latest webinar, our in-house Modern Work experts Jye Wong and Ksenia Turner will run you through a practical refresher on Solution Partner Designations; what they are, why they matter and how to get started.

Watch Now
Data Protection Playbook #3
Featured

Guides and eBooks

Data Protection Playbook #3

As SMBs mature in the Data Protection lifecycle, they need help to optimise spend, reduce the compliance burden and ensure results align to business objectives. The third installment of our Data Protection Playbook series provides practical guidance for partners on how to address emerging pressure and connect ongoing investment to measurable business value.

Get Started
Copilot Agents: Level up from chatbots
Featured

Training

Copilot Agents: Level up from chatbots

Copilot Agents: what are they and how do they differ from AI assistants and chatbots? Our in-house Copilot expert Ksenia Turner explains the use cases and service opportunities for partners.

Learn more
Proving Data Protection Compliance
Featured

Blogs

Proving Data Protection Compliance

Fragmented data protection systems and processes create compliance proof-gaps for SMB customers. Scott Hagenus, Director, Cybersecurity here at Crayon explains.

Learn More
Data Protection Playbook #2
Featured

Guides and eBooks

Data Protection Playbook #2

How can partners help their SMB customers to move from silos of security and continuity to a more cohesive, measurable and insurable data protection framework? The second edition in our Data Protection Playbook series maps out their journey, and yours.

Get Started
Data Protection Partner Playbooks for SMB Customers

Blogs

Data Protection Partner Playbooks for SMB Customers

As cybersecurity and continuity converge in platforms and in practice, partners need new playbooks to address modern Data Protection standards. Our in-house cybersecurity pre-sales lead, Michael Brooke explains why.

Learn More
Data Protection Resource Round-Up
Featured

Insights

Data Protection Resource Round-Up

Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.

Get Started
M365 Copilot Hub
Featured

Insights

M365 Copilot Hub

All the latest insights, articles and resources on M365 Copilot, curated into one place.

Read More
Crayon Expertise: Why Bigfish is hooked
Featured

Partner Spotlight

Crayon Expertise: Why Bigfish is hooked

Bigfish Technology saved AU$20,000 on its annual Microsoft licensing after one call with Crayon and has since built a strong partnership that enabled Bigfish to get access to Crayon’s expertise and vendor ecosystem.

Read the Story
Data Protection for SMBs
Featured

Blogs

Data Protection for SMBs

From rethinking backup to governance frameworks and behavioural analytics, what's involved in building a complete Data Protection strategy for SMB customers?

Find Out
Microsoft’s Channel Evolution
Featured

Insights

Microsoft’s Channel Evolution

We explore the evolution of Microsoft's channel strategy over the past ten years, and what can be learned by viewing it through a Value Cycle lens.

Learn More
The Microsoft Fabric Partner Guide

Guides and eBooks

The Microsoft Fabric Partner Guide

The Microsoft Fabric Partner Guide curates our recent articles, videos and resources to accelerate Crayon partner learning.

Read more
Cybersecurity Resource Round-up

Insights

Cybersecurity Resource Round-up

Support your cybersecurity game plans with our top picks of new and updated risk and resilience resources.

Online 3 transforms Gutter-vac franchise operations with Power Platform

Case Studies

Online 3 transforms Gutter-vac franchise operations with Power Platform

Online 3’s exceptional customer-centric service standards resulted in a deep transformational initiative that has set Gutter-Vac up for sustained growth and success, long into the future.

Read more
R&S Grating transforms with Cloud ERP expertise from Ricoh Australia and Crayon

MSPs and CSPs

R&S Grating transforms with Cloud ERP expertise from Ricoh Australia and Crayon

When R&S Grating had to quickly address difficult operating conditions created by the global pandemic, Ricoh Australia brought Crayon’s channel services team to the table to co-deliver a Cloud ERP solution.

Read more
ONGC secures critical national program for Ability First

MSPs and CSPs

ONGC secures critical national program for Ability First

Discover how Crayon's partner ONGC helped Ability First to secure its mission to transition young people with disabilities out of unsuitable care settings.

Watch now
OPC secures happiness at Ronald McDonald House

MSPs and CSPs

OPC secures happiness at Ronald McDonald House

Crayon's partner, OPC worked with Ronald McDonald House to reduce its cybersecurity risk and focus internal teams on delivering happiness to seriously ill kids.

Watch now
humanIT delivers digital transformation for WEstjustice

MSPs and CSPs

humanIT delivers digital transformation for WEstjustice

Explore how Crayon's partner, HumanIT worked with WEstjustice on a transformational program to support vital legal services for the community.

Read more
Whanau Tahi scales for explosive demand, with Crayon

Case Studies

Whanau Tahi scales for explosive demand, with Crayon

Learn how our Cloud Managed Services team helped this ISV modernise its IT operating environment with Microsoft Azure.

Read more
Crayon provides iPulse Systems with cloud-first business partnership

Case Studies

Crayon provides iPulse Systems with cloud-first business partnership

Read more
Wise partners with Crayon for ISV growth

Case Studies

Wise partners with Crayon for ISV growth

Learn why Wise trusts Crayon to support its growth with expertise in cloud economics, DevOps consultancy, and Microsoft audit procedures.

Read more
Devicie CEO tunes in to Crayon partnership

Case Studies

Devicie CEO tunes in to Crayon partnership

Read more
Teaming up to shape the future

Case Studies

Teaming up to shape the future

Read more
Accelerate Your Cloud Journey using Azure Migrate & Modernise (AMM)

Webinars Series

Accelerate Your Cloud Journey using Azure Migrate & Modernise (AMM)

Watch video
Automox joins Crayon to enhance IT operations management capabilities for channel partners

Press Release

Automox joins Crayon to enhance IT operations management capabilities for channel partners

Read more
Is Cloud Value at a Crossroad for SMBs?

Blogs

Is Cloud Value at a Crossroad for SMBs?

Insights on the direction of SMB cloud adoptions across the region, and the capabilities they most value in their technology service providers.

Read more
Visit the crayon.com enterprise site

Subscribe to Crayon Channel APAC news

Receive the latest updates, industry insights and technology developments from around the world, and across the Asia Pacific region.

Thank you for subscribing!

  • Become a Partner
    • Partner Value Guide
  • Solutions
    • Business Applications
    • Business Continuity
    • Cloud Infrastructure
    • Productivity
    • Security
  • Community
    • Partner Value
    • Tech For Good Program
    • ISV Innovation Hub
    • Partner Connections Program
    • PAC
    • Community Events
  • About
    • Careers
    • Contact Us
    • APAC Leadership
    • Visit Crayon Japan
  • Platforms
    • PRISM
    • Cloud-iQ
  • Services
    • Security Services
    • Cloud Migration
    • ERP Implementation
    • Managed Services
    • Support as a Service
    • Cloud Cost Optimisation
  • Access4
  • Acronis
  • Airlock Digital
  • Automox
  • AvePoint
  • Backup365
  • ConnectWise
  • ContraForce
  • CoreView
  • Cytrack
  • Delinea
  • DNSFilter
  • Docusign
  • ESET
  • Google
  • Hornetsecurity
  • invicti
  • Layer 8 Security
  • Microsoft
  • Nerdio
  • Netwrix
  • NinjaOne
  • Octopus Cloud
  • Probax
  • Runecast
  • Senserva
  • SigniFlow
  • SmartEncrypt
  • SMX
  • Swoosh.Cloud
  • Trend Micro
  • usecure
  • Veeam
  • VIPRE
  • Virtuozzo
  • VMware by Broadcom
  • Wasabi
  • Zimbra
  • ZIRILIO
  • Zoom
  • View All
Crayon Channel APAC Contact us today
  • Privacy
  • Terms & Conditions
  • Human Rights Transparency Statement

© 2026 Crayon LTD

back to top

Strengthening Data Protection for SMBs

Connect Data Protection to strategic objectives via this Whitepaper

Learn More

Front cover and interior page view of Forrester SMB market study reportch report

Future of Operations 2025

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Download the study

Download Our Partner Value Guide

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.

Download Value Guide