The journey towards digital transformation has accelerated for SMBs. Cloud solutions, AI, and digital operations at the core are no longer nice-to-have—they’re essential to remaining competitive.
Crayon’s 2025 release of the biennial Future of Operations study analyses the influence of AI on the strategic agenda for the regions SMB decision makers.
Gain a forward view to the Business and IT objectives driving demand for cloud solutions, services and technical capabilities from now into 2027.
The role of cloud infrastructure and platforms in shaping SMB operations is more critical than ever.
Cloud-first remains the cornerstone strategy but SMBs are rethinking ‘cloud-only’ and are adapting their strategies to suit the Age of AI.
47% of SMBs surveyed plan to manage their organisation’s workloads on hybrid cloud over the next two years.
Are you ready to help them expand their cloud horizons?
Data is everywhere, but insights are still hard to come by for SMBs.
Solution adoption intent is over 40% in Business Intelligence, Business Analytics PaaS, CRM and Customer Journey Analytics categories.
Modernised data strategies become critical as more SMBs use AI to drive value from business applications.
They’re scouting for external expertise to meet new data-led needs.
More SMBs expect technology investments to contribute directly to increased business value.
An average 66% of respondents place high to critical priority on KPIs that align and link technology investments and initiatives to strategic business objectives and metrics.
These expectations get passed on to external IT experts.
Business language fluency is a competitive advantage.
As SMBs increase the pace of digital transformation, safeguarding everything they’ve gained from their cloud investments – and all they stand to gain from AI – becomes the #1 priority for SMBs.
76% of survey respondents see improving security and data privacy as a high to critical priority.
Cybersecurity is finally becoming an all-of-business imperative.
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