Blogs
Microsoft 365 Copilot Business: SMB offers and opportunities.
From July 1, Microsoft's new SMB Copilot pricing creates a bigger partner opportunity. Here's what's changed and how to turn it into more sales.
To let its true value shine, data really needs to get out and mingle widely with all the other data in the business neighbourhood.
Let’s take a look at how to set up the ultimate Data Value party for your customers!

Microsoft Fabric is a unified data platform that creates the conditions needed for data to come out of siloes and interact freely. With its suite of tools and features, Fabric ensures that datasets from different backgrounds can socialise confidently and contribute meaningfully to the company’s success.
Every good host knows a great party venue is essential when there’s a lot of socialising to do. For data, its Fabric’s OneLake.
OneLake integrates data from various sources—whether on-premises or in the cloud—without the need for duplication. This means customer data, sales data, marketing metrics, and financial figures can all coexist harmoniously, ready to interact and share insights.


Now that all the data is in one place, it’s time to get the conversation started. Power BI, a key component of Microsoft Fabric, acts as the perfect conversation starter.
With its powerful visualisation tools, Power BI helps data tell its story in a compelling and engaging way. Customer data can showcase trends, highlight preferences, and reveal insights that were previously hidden.
By visualising data in interactive dashboards and reports, Power BI ensures that everyone at the company party can understand the stories told through data and act on what is learned, faster.
Add true inspiration into the conversational mix with the ability of AI and Machine Learning to spot patterns, predict future trends, and provide actionable insights.
With AI and machine learning, data is no longer a passive wallflower but a key influencer in the company’s decision-making process.
“What are my top 100 customers likely to buy next?” “Which accounts are most at risk” or “How could hyper-personalisation tactics be improved for this marketing campaign.”
These are the kind of conversations that everyone wants to have at the Data Value party!


Of course, no party is complete without solid bouncers and trustworthy chaperones that ensure everyone is safe and secure, whether moving or at rest.
Microsoft Fabric’s security and governance features play these crucial roles. They ensure that data interactions are secure, compliant, and well-governed.
With robust access controls, data encryption, and audit trails, Fabric ensures that data can socialise confidently without compromising security or privacy.
This builds trust and ensures that data can be used responsibly and ethically.
Crayon’s partners across APAC have a unique opportunity to be the ultimate party planners for their customers’ data.
By leveraging Microsoft Fabric, MSPs and CSPs can offer a suite of services that help small businesses unlock the full potential of their data. These services include data integration, advanced analytics, AI-driven insights, related security measures, along with compliance and governance.
Microsoft Fabric provides MSPs with the means to offer end-to-end data management services, from data ingestion and processing to visualisation and predictive analytics.
Along with this, businesses need scalable cloud solutions, platforms and software services that integrate with Microsoft Fabric.
When data thrives, so do your customers.


Unravelling the mystery of unified data analytics is no small feat.
Yet, the game is already afoot!
Demand for solutions that overcome data challenges and accelerate data value to business is high.
Find out how Microsoft Fabric can be applied to even the most wicked of problems for your customers with our latest eBook.
Blogs
From July 1, Microsoft's new SMB Copilot pricing creates a bigger partner opportunity. Here's what's changed and how to turn it into more sales.
Blogs
Does the investment in Security SPD attainment stack up against the potential for partners to make a strong commercial return? Michael Brooke explores the economics in the last in this three-part series.
Blogs
In the second article in our Security SPD series, Michael Brooke offers tips to help partners gain the insight track from start to finish.
Blogs
In the first of a 3-part series, Michael Brooke explains why the buying signals from the market make Security SPD attainment worth a close look for partners.
Press Release
Crayon’s Mathew Howard named in 2026 CRN Australia Channel Chiefs list for driving partner success, innovation, and growth in ANZ IT channels.
Blogs
Learn how Microsoft’s strategic Copilot for All framework combines with Crayon’s inhouse AI expertise to drive practice development and revenue growth for partners.
On Demand Webinars
Watch the on‑demand webinar on turning data risk into revenue. Learn how partners use data protection maturity models to drive recurring revenue and customer trust.
On Demand Webinars
Join our team for a business and technical deep dive into the Microsoft Security SPD and why attaining it is great for business.
Business
AvePoint Partner onboarding content packs are now available from Crayon to help fast track confidence and success for your team.
On Demand Webinars
Our latest On-Demand webinar provides a practical, execution focused walk through the full Copilot partner journey, from early adoption to advanced scenarios.
Blogs
Fragmented data protection systems and processes create compliance proof-gaps for SMB customers. Scott Hagenus, Director, Cybersecurity here at Crayon explains.
Insights
Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.
Insights
All the latest insights, articles and resources on M365 Copilot, curated into one place.
Guides and eBooks
The Microsoft Fabric Partner Guide curates our recent articles, videos and resources to accelerate Crayon partner learning.
Blogs
From retail to corporate tech, Ksenia Turner built a career on learning, adapting, and helping others do the same. Now, as Business Success Manager at Crayon, she helps partners understand and use AI and Microsoft solutions in real, practical ways.
Business
Seven smart strategies to fully leverage Solutions Partner Designation benefit portfolios.
Webinars Series
How do security assessments empower your cybersecurity practice to respond to the rise of AI? Find out!

Connect Data Protection to strategic objectives via this Whitepaper

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.