Insights
Data Protection Resource Round-Up
Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.
Marketing is more than logos and sales collateral. In the digital era, using data driven insights to target effective marketing campaigns and initiatives is key to creating brand presence and competitive advantage. Yet, marketing is something many partners wrestle with. The cost of marketing platforms and specialised marketing skill sets can be a barrier, but Microsoft offers Crayon’s partners a powerful solution.
Microsoft offers Crayon partners access to digital marketing platforms, tools and materials to enhance visibility in the market, automate marketing campaigns and boost overall presence with customers. The best part? All of these resources come at no cost to partners. By utilising Microsoft’s free marketing tools, Crayon partners can amplify their reach and improve their marketing efforts without incurring significant expenses.
In this webinar, Paula Rogers, a senior partner marketing advisor for Microsoft Modern Work and Security, provides a step-by-step walk through of how to get started using these invaluable resources. With the right tools and strategies, growth is not just a possibility; it’s an attainable goal. So, dive into this fantastic enablement session to learn more about how you can make Microsoft marketing platforms and tools work for you!
Training session runtime: 35 mins
Q&A runtime: 20 mins
Easy steps to take to sign up and log in to use the Microsoft Digital Marketing Centre (DMC) and Partner Marketing Centre (PMC).
Learn how to connect and automate content across marketing and social media channels to increase market presence and customer engagement. Find out how you can customise content assets and materials from 75+ pre-developed campaigns across all Microsoft solution domains. Paula will take you through how to use what’s available to set up campaigns, launch them into market and track your results.
Get an overview of the ready-to-launch, customisable marketing campaigns available to partners. Each campaign includes pre-approved messaging and branding that aligns with Microsoft’s value propositions, enabling partners to maintain consistency while reaching their desired audience. With easy access to social media posts, emails, and blogs, MSPs can quickly deploy campaigns that resonate with potential customers.
Data driven insights are critical for effective digital marketing. Find out how the Cloud Ascent tool provides partners with valuable information about their existing customer base, helping them identify potential opportunities for upselling or cross-selling additional services.
Insights
Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.
Vendor Announcements
Check out curated announcements, updates and important actions for Microsoft Cloud and Modern Work partners. All the latest info, updated monthly, all in one place.
Partner Spotlight
In this Partner Spotlight, Acceltech Managing Director Ivy Tarrobago shares how Crayon’s responsive support enhances client outcomes and business growth.
Whitepapers
Data Protection is a must for all SMBs but how can partners align solution investment with critical business objectives? Our latest paper shows you how.
Press Release
The full roll-out of Crayon's next generation Cloud-iQ platform has arrived, with enhanced features and functionality that partners will love.
Press Release
Crayon has been recognised with a huge double win at the CRN Channel Asia awards ceremony.
Insights
All the latest insights, articles and resources on M365 Copilot, curated into one place.
Insights
SMB customers are storing greater volumes of sensitive data in more places than ever. Secure backup and recovery practices are essential to how they protect it.
Partner Spotlight
Bigfish Technology saved AU$20,000 on its annual Microsoft licensing after one call with Crayon and has since built a strong partnership that enabled Bigfish to get access to Crayon’s expertise and vendor ecosystem.
Insights
Insider risk is a subtle and continuous challenge for SMB customers. Turn it into a manageable and quantifiable aspect of their Data Protection strategy.
Blogs
From rethinking backup to governance frameworks and behavioural analytics, what's involved in building a complete Data Protection strategy for SMB customers?
Case Studies
Find out how Dynamics Square combined Cloud ERP and Copilot to transform operations for a growing pharmaceutical manufacturer.
Case Studies
Explore how Dynamics Square delivered a 25% cost reduction for AV Health in our latest case study.
Case Studies
Learn how Navigatum reduced Azure infrastructure costs and delivered a cost-effective, scalable foundation for growth for a leading strata firm.
Guides and eBooks
Insights, articles and resources on major updates in Microsoft's programs and licensing agreements and channel strategy.
Insights
We explore the evolution of Microsoft's channel strategy over the past ten years, and what can be learned by viewing it through a Value Cycle lens.
Insights
Rhonda Robati, Executive Vice President of Crayon APAC assesses the factors driving Microsoft's channel strategy and the evolution needed to be a Partner of the Future.
Guides and eBooks
The Microsoft Fabric Partner Guide curates our recent articles, videos and resources to accelerate Crayon partner learning.
Insights
Support your cybersecurity game plans with our top picks of new and updated risk and resilience resources.
Sales and Marketing
Grab a coffee and settle in for a masterclass in how to turn the appetite for CRM and ERP into new business.
Sales and Marketing
Pricing models, service definitions and competitive accelerators. Our latest webinar breaks down how to build a successful MSSP business.
Webinars Series
Practical insights for simplifying cybersecurity service and solution offerings.
Training
Partner Connections is a new value-add program from Crayon that creates shared opportunities to grow Microsoft Dynamics 365 business revenue.
Business
Webinars Series
Training
Not sure how to register your Microsoft Partner Network (MPN) details against your customer’s cloud environments? We break it down into easy to follow steps.
Insights
Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.
Vendor Announcements
Check out curated announcements, updates and important actions for Microsoft Cloud and Modern Work partners. All the latest info, updated monthly, all in one place.
Partner Spotlight
In this Partner Spotlight, Acceltech Managing Director Ivy Tarrobago shares how Crayon’s responsive support enhances client outcomes and business growth.
Whitepapers
Data Protection is a must for all SMBs but how can partners align solution investment with critical business objectives? Our latest paper shows you how.
Press Release
The full roll-out of Crayon's next generation Cloud-iQ platform has arrived, with enhanced features and functionality that partners will love.
Press Release
Crayon has been recognised with a huge double win at the CRN Channel Asia awards ceremony.
Insights
All the latest insights, articles and resources on M365 Copilot, curated into one place.
Insights
SMB customers are storing greater volumes of sensitive data in more places than ever. Secure backup and recovery practices are essential to how they protect it.
Partner Spotlight
Bigfish Technology saved AU$20,000 on its annual Microsoft licensing after one call with Crayon and has since built a strong partnership that enabled Bigfish to get access to Crayon’s expertise and vendor ecosystem.
Insights
Insider risk is a subtle and continuous challenge for SMB customers. Turn it into a manageable and quantifiable aspect of their Data Protection strategy.
Blogs
From rethinking backup to governance frameworks and behavioural analytics, what's involved in building a complete Data Protection strategy for SMB customers?
Case Studies
Find out how Dynamics Square combined Cloud ERP and Copilot to transform operations for a growing pharmaceutical manufacturer.
Case Studies
Explore how Dynamics Square delivered a 25% cost reduction for AV Health in our latest case study.
Case Studies
Learn how Navigatum reduced Azure infrastructure costs and delivered a cost-effective, scalable foundation for growth for a leading strata firm.
Guides and eBooks
Insights, articles and resources on major updates in Microsoft's programs and licensing agreements and channel strategy.
Insights
We explore the evolution of Microsoft's channel strategy over the past ten years, and what can be learned by viewing it through a Value Cycle lens.
Insights
Rhonda Robati, Executive Vice President of Crayon APAC assesses the factors driving Microsoft's channel strategy and the evolution needed to be a Partner of the Future.
Guides and eBooks
The Microsoft Fabric Partner Guide curates our recent articles, videos and resources to accelerate Crayon partner learning.
Case Studies
Learn how our Cloud Managed Services team helped this ISV modernise its IT operating environment with Microsoft Azure.
Blogs
When it comes to SPLA compliance, it’s far better to be transparent than to be exposed. Find out why and how Crayon can help.
Blogs
SMBs in Asia Pacific are maintaining or increasing their investments in cloud technologies, despite rocky market conditions. Find out why.
Blogs
Crayon cloud security assessments help partners lock down M365 and Azure environments and build profitable cybersecurity practices. Learn how.
Blogs
Insights on the direction of SMB cloud adoptions across the region, and the capabilities they most value in their technology service providers.

Connect Data Protection to strategic objectives via this Whitepaper

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.