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Home / Enablement Hub / Training / Sales and Marketing / Webinar: How to monetise Security as a Managed Service

Webinar: How to monetise Security as a Managed Service

Watch Now
24th September 2024
It’s no secret that the demand for cybersecurity solutions and services is strong. But what are the considerations for partners when it comes to building and monetising a profitable Managed Security as a Service (MSSP) practice? Grab a coffee and take 30 minutes for a great session as we dig into the bottom line on this topic.

 

Key Takeaways

Demand Drivers

Small to medium sized businesses are more conscious of cybersecurity than ever. Yet, there are still too many that believe the threat is only a problem for big business. We take a look at the reality and the real cost to SMBs that fall victim.

Monetisation Models

Our team drills into some of the foundational decisions for partners with an appetite for building MSSP revenue, from defining service offerings to crafting effective pricing structures. We unpack how two established players in the local market are structuring their pricing models, provide practical tips on what they’re missing and how our partners could add more to the mix.

Leveraging Frameworks

Cybersecurity is a complex domain and there is rarely a ‘one-size fits all’ solution. Customer size, industry, business processes, datasets and existing systems must all be taken into account. We talk through how using the Essential Eight framework can simplify the process of getting to the right solution and service sets for every customer, with tight alignment to existing Microsoft investments.

Customer Engagement and Risk Management

Cybersecurity is not a project. It’s a process and one that is always about continuous threat exposure management. An MSSP does not have the luxury of ‘set and forget’ recurring revenue, so the approach partners take on customer engagement, communications, risk management and reporting are important considerations.

Accelerating the Service Build

What is available to partners that are ready to ramp up or expand their cybersecurity service practices? Expanding the menu of services can help partners to gain initial traction quickly, cover more ground and differentiate from competitors, but how can this be done quickly without increasing headcount and overheads? Working with Crayon’s huge in-house cybersecurity team is an advantage. Find out how we help our partners cover more ground with add-on services that win business, generate revenue and deliver healthy margin.

 

Let’s get you rolling!

Watch the full webinar below and download the presentation slides for future reference.

 

Related tags:
Cybersecurity MSPs and CSPs managed services Risk and Resilience
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