Blogs
Microsoft Ignite 2025: the ‘need-to-know’ highlights
Catch our comprehensive summary of the highlights from Microsoft Ignite 2025, combined with the resources and links you need to dig into the detail!
(Australia) — Crayon, a global leader in IT services and innovation, celebrates two exceptional women leaders as finalists at the Reseller News Women in ICT Awards 2025.
Channel Sales Lead, is a finalist for the Rising Star category. This award recognises her outstanding record of achievement, excellence in leading initiatives, and driving strategic growth, along with her consistent high performance. Amy’s expertise in vendor licensing has secured millions in savings, while her leadership drove a year-on-year increase in sales. She has also empowered her team through mentoring and developing a successful onboarding program.
GM of Market Strategy and Development at Parallo (a Crayon company), is a finalist for the Innovation Award. This category recognises her creative thinking and ability to turn bold ideas into real business outcomes. Katerina has played a key role in Parallo’s transformation, driving significant growth and leading initiatives like the Cloud Excellence Suite and Innovate, which have modernised cloud services for enterprise clients.
These nominations reflect Crayon’s ongoing commitment to inclusivity and diversity in a traditionally male-dominated industry. Our initiatives supporting women’s professional development continue to amplify their voices and highlight their expertise. Today, women represent 45% of Crayon’s workforce, a testament to our dedication to building an equitable workplace.
We take immense pride in their achievements, as their leadership shapes Crayon and the broader ICT industry.
For more information contact:
Ana Pedraza
E: Ana.pedraza@crayon.com
APAC Communications Director
Ph: +65 82514136
Blogs
Catch our comprehensive summary of the highlights from Microsoft Ignite 2025, combined with the resources and links you need to dig into the detail!
Training
In our latest webinar, our in-house Modern Work experts Jye Wong and Ksenia Turner will run you through a practical refresher on Solution Partner Designations; what they are, why they matter and how to get started.
Sales and Marketing
Business leaders don't live in the tools. They live in the outcomes. The metrics they care about most are not always limited to compliance and risk. So how do you connect data protection to the big-ticket objectives, when they're less obvious? Our in-house pre-sales expert, Michael Brooke explains.
Guides and eBooks
As SMBs mature in the Data Protection lifecycle, they need help to optimise spend, reduce the compliance burden and ensure results align to business objectives. The third installment of our Data Protection Playbook series provides practical guidance for partners on how to address emerging pressure and connect ongoing investment to measurable business value.
Training
Copilot Agents: what are they and how do they differ from AI assistants and chatbots? Our in-house Copilot expert Ksenia Turner explains the use cases and service opportunities for partners.
Blogs
Fragmented data protection systems and processes create compliance proof-gaps for SMB customers. Scott Hagenus, Director, Cybersecurity here at Crayon explains.
Guides and eBooks
How can partners help their SMB customers to move from silos of security and continuity to a more cohesive, measurable and insurable data protection framework? The second edition in our Data Protection Playbook series maps out their journey, and yours.
Sales and Marketing
Ever wonder why a pitch has some IT Managers leaning forward, while others glaze over? Michael Brooke, Cybersecurity Pre-Sales Lead offers some insight on how to tune your approach to chime with different technical mindsets.
Vendor Announcements
Copilot for Business has landed at Microsoft Ignite 2025, levelling the GenAI playing field for SMB customers. Learn all about it from our man on the ground, Andreas Bergman.
Press Release
Press Release
Blogs
As cybersecurity and continuity converge in platforms and in practice, partners need new playbooks to address modern Data Protection standards. Our in-house cybersecurity pre-sales lead, Michael Brooke explains why.
Guides and eBooks
What triggers an SMB customer to begin exploring their need for better Data Protection? The first of our four Data Protection Playbooks for partners breaks down how to position and win in the Pre-Adoption and Exploration stage.
Insights
Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.
Partner Spotlight
In this Partner Spotlight, Acceltech Managing Director Ivy Tarrobago shares how Crayon’s responsive support enhances client outcomes and business growth.
Whitepapers
Data Protection is a must for all SMBs but how can partners align solution investment with critical business objectives? Our latest paper shows you how.
Press Release
Crayon has been recognised with a huge double win at the CRN Channel Asia awards ceremony.
Insights
All the latest insights, articles and resources on M365 Copilot, curated into one place.
Insights
SMB customers are storing greater volumes of sensitive data in more places than ever. Secure backup and recovery practices are essential to how they protect it.
Partner Spotlight
Bigfish Technology saved AU$20,000 on its annual Microsoft licensing after one call with Crayon and has since built a strong partnership that enabled Bigfish to get access to Crayon’s expertise and vendor ecosystem.
Insights
Insider risk is a subtle and continuous challenge for SMB customers. Turn it into a manageable and quantifiable aspect of their Data Protection strategy.
Blogs
From rethinking backup to governance frameworks and behavioural analytics, what's involved in building a complete Data Protection strategy for SMB customers?
Insights
We explore the evolution of Microsoft's channel strategy over the past ten years, and what can be learned by viewing it through a Value Cycle lens.
Guides and eBooks
The Microsoft Fabric Partner Guide curates our recent articles, videos and resources to accelerate Crayon partner learning.
Insights
Support your cybersecurity game plans with our top picks of new and updated risk and resilience resources.
Press Release
Blogs
Amy Knox started her career championing cloud adoption long before it was cool. Now, as Channel Sales Lead at Crayon New Zealand, she mentors teams, guides partners through complex vendor licensing negotiations, and drives initiatives like a structured onboarding program that HR adopted company-wide.
Blogs
From retail to corporate tech, Ksenia Turner built a career on learning, adapting, and helping others do the same. Now, as Business Success Manager at Crayon, she helps partners understand and use AI and Microsoft solutions in real, practical ways.
Blogs
With bold moves and a sharp marketing instinct, Ash Collier carved out a role that didn’t exist before. Now leading direct marketing for Crayon Australia, she’s driving significant business growth by putting customers first and creating real impact.
Blogs
With determination and a people-first mindset, Rhonda Robati worked her way up to leadership roles at top tech companies. Now, as EVP for APAC at Crayon, she drives business growth by building opportunities for others.
Press Release

Connect Data Protection to strategic objectives via this Whitepaper

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.