Blogs
Attaining a Security SPD
In the second article in our Security SPD series, Michael Brooke offers tips to help partners gain the insight track from start to finish.
The latest news, industry views and technical How To's for our partners.
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Blogs
In the second article in our Security SPD series, Michael Brooke offers tips to help partners gain the insight track from start to finish.
Blogs
In the first of a 3-part series, Michael Brooke explains why the buying signals from the market make Security SPD attainment worth a close look for partners.
Business
Explore the real cybersecurity challenges MSPs will face in 2026, from evolving threats to customer expectations, and how to stay resilient in a changing market.
Business
AvePoint Partner onboarding content packs are now available from Crayon to help fast track confidence and success for your team.
Business
Explore how Crayon's deep expertise and Veeam's cutting edge solutions combine to create a power combo for partner growth!
Sales and Marketing
Business leaders don't live in the tools. They live in the outcomes. The metrics they care about most are not always limited to compliance and risk. So how do you connect data protection to the big-ticket objectives, when they're less obvious? Our in-house pre-sales expert, Michael Brooke explains.
Blogs
As cybersecurity and continuity converge in platforms and in practice, partners need new playbooks to address modern Data Protection standards. Our in-house cybersecurity pre-sales lead, Michael Brooke explains why.
Insights
What holds customers back from adopting Copilot? In this article, we’ll look at the common hurdles and how to break through for success.
Insights
Copilot readiness amongst SMBs in APAC is moving from curiosity to consideration, and increasingly, to action. We look at the data on SMB business and IT objectives, how Copilot aligns and the emerging opportunities for partners.
Insights
Once tools like Copilot become an invisible part of the operating fabric in every business how will the role of partners change? Find out in the last installment of our vlog series with Dr. Joseph Sweeney.
Insights
In the fourth of our six-part vlog series, Dr. Joseph Sweeney breaks down what can make - or break- a successful Gen AI pilot project.
Insights
In part three of our six-part vlog series, Dr. Joseph Sweeney maps out the service and solution opportunities for partners when preparing SMB customers for Copilot adoption.
Insights
In the second article in our six-part vlog series, Dr. Joseph Sweeney explores how AI automation will evolve beyond manual prompts to enable new efficiencies at scale.
Insights
To help our partners make sense of the tipping point between risk and reward with Gen AI, we've partnered with one of the region's leading advisors on the Future of Work, Dr. Joseph Sweeney. Part 1 of a 6-part vlog series.
Guides and eBooks
Insights, articles and resources on major updates in Microsoft's programs and licensing agreements and channel strategy.
Guides and eBooks
Partners of the Future is a guide to the past, present and future evolution of Microsoft's channel strategy, offering a frank and fearless interpretation of what recent changes mean for the Microsoft partner ecosystem.
Technical
Explore a modern stack solution that combines backup, storage, and identity controls within a scalable hybrid cloud framework.
Business
If your SMB customers are prioritising Customer Experience improvements, this article is for you!
Insights
Deliver data-driven value with Power BI and harness the growing SMB customer demand for data analytics and visualisation.
Insights
Solution adoption intent for Zero Trust is surging with SMBs across the region. Explore how Trend Micro can help partners respond.

Connect Data Protection to strategic objectives via this Whitepaper

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.