Blogs
Microsoft Ignite 2025: the ‘need-to-know’ highlights
Catch our comprehensive summary of the highlights from Microsoft Ignite 2025, combined with the resources and links you need to dig into the detail!

Our expert panel break it down: Microsoft Fabric is a comprehensive platform that integrates a suite of data services. Think of it as a one-stop shop for data engineering, integration, warehousing, real-time analytics, and machine learning. The goal? Simplify and accelerate the speed of data-driven decision making in any business, large or small.
The team runs through the features that make Microsoft Fabric an adaptable and scalable solution for businesses of all sizes:
Solentive is a digital technology consultancy that specialises in business automation. They provide strategy and advisory services alongside practices in automation and AI, secure modern workplace and custom software development.
CTO, Peter Watts offers some brilliant insights on How to Approach Data and AI Projects:
1. Start with business objectives: Understand what the business wants to achieve and how technology can help.
2. Engage the right stakeholders: Involve senior executives, operational managers, and frontline staff to ensure alignment.
3. Identify use cases: Determine the impact on decision-making, who will be making decisions, and the frequency of data updates required.
4. Consider data governance: Peter explains how to recognise data owners, stewards, and custodians in the organisation and adapt to their specific needs
5. Assess available data sources: Understand the origin and context of data, including how it’s captured and used.
For Peter, Fabric’s most exciting promise is making advanced analytics accessible. Fabric and its integration of Power BI and Copilot means that business users —not just IT specialists—can leverage company data at scale and at speed, with greater simplicity than ever before.
The demand is high for solutions that help customers drive value out of their data.
Crayon supports partners to get customers on the road to data-driven businesses with a range of value-add activities. This includes assessments, solution design, sales enablement, migrations and support to understand Fabric licensing structures. We can also guide you on where you may be eligible to access funding, promotions and incentives.
If you’re ready to explore how Microsoft Fabric can help you to respond, book a Discovery Call with our Fabric experts.
Simply check the Microsoft Fabric option in the form, and we’ll be in touch!
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Blogs
Catch our comprehensive summary of the highlights from Microsoft Ignite 2025, combined with the resources and links you need to dig into the detail!
Training
In our latest webinar, our in-house Modern Work experts Jye Wong and Ksenia Turner will run you through a practical refresher on Solution Partner Designations; what they are, why they matter and how to get started.
Sales and Marketing
Business leaders don't live in the tools. They live in the outcomes. The metrics they care about most are not always limited to compliance and risk. So how do you connect data protection to the big-ticket objectives, when they're less obvious? Our in-house pre-sales expert, Michael Brooke explains.
Guides and eBooks
As SMBs mature in the Data Protection lifecycle, they need help to optimise spend, reduce the compliance burden and ensure results align to business objectives. The third installment of our Data Protection Playbook series provides practical guidance for partners on how to address emerging pressure and connect ongoing investment to measurable business value.
Training
Copilot Agents: what are they and how do they differ from AI assistants and chatbots? Our in-house Copilot expert Ksenia Turner explains the use cases and service opportunities for partners.
Blogs
Fragmented data protection systems and processes create compliance proof-gaps for SMB customers. Scott Hagenus, Director, Cybersecurity here at Crayon explains.
Guides and eBooks
How can partners help their SMB customers to move from silos of security and continuity to a more cohesive, measurable and insurable data protection framework? The second edition in our Data Protection Playbook series maps out their journey, and yours.
Sales and Marketing
Ever wonder why a pitch has some IT Managers leaning forward, while others glaze over? Michael Brooke, Cybersecurity Pre-Sales Lead offers some insight on how to tune your approach to chime with different technical mindsets.
Vendor Announcements
Copilot for Business has landed at Microsoft Ignite 2025, levelling the GenAI playing field for SMB customers. Learn all about it from our man on the ground, Andreas Bergman.
Press Release
Press Release
Blogs
As cybersecurity and continuity converge in platforms and in practice, partners need new playbooks to address modern Data Protection standards. Our in-house cybersecurity pre-sales lead, Michael Brooke explains why.
Guides and eBooks
What triggers an SMB customer to begin exploring their need for better Data Protection? The first of our four Data Protection Playbooks for partners breaks down how to position and win in the Pre-Adoption and Exploration stage.
Insights
Data Protection priorities are shifting for SMBs. Ramp up your ability to respond with curated insights, articles and resources to help you guide every customer conversation with confidence.
Partner Spotlight
In this Partner Spotlight, Acceltech Managing Director Ivy Tarrobago shares how Crayon’s responsive support enhances client outcomes and business growth.
Whitepapers
Data Protection is a must for all SMBs but how can partners align solution investment with critical business objectives? Our latest paper shows you how.
Press Release
Crayon has been recognised with a huge double win at the CRN Channel Asia awards ceremony.
Insights
All the latest insights, articles and resources on M365 Copilot, curated into one place.
Insights
SMB customers are storing greater volumes of sensitive data in more places than ever. Secure backup and recovery practices are essential to how they protect it.
Partner Spotlight
Bigfish Technology saved AU$20,000 on its annual Microsoft licensing after one call with Crayon and has since built a strong partnership that enabled Bigfish to get access to Crayon’s expertise and vendor ecosystem.
Insights
Insider risk is a subtle and continuous challenge for SMB customers. Turn it into a manageable and quantifiable aspect of their Data Protection strategy.
Blogs
From rethinking backup to governance frameworks and behavioural analytics, what's involved in building a complete Data Protection strategy for SMB customers?
Insights
We explore the evolution of Microsoft's channel strategy over the past ten years, and what can be learned by viewing it through a Value Cycle lens.
Guides and eBooks
The Microsoft Fabric Partner Guide curates our recent articles, videos and resources to accelerate Crayon partner learning.
Sales and Marketing
Practical tips for crafting and activating a compelling Copilot GTM proposition.
Business
Seven smart strategies to fully leverage Solutions Partner Designation benefit portfolios.
Training
What are Microsoft Solutions Partner designations, how do partners attain them and where’s the value in having one? We break it down.
Training
M365 Copilot implementations for customers should be viewed through a risk tolerance lens. Explore risk tolerance profiles and what they mean.
Training
Walk through the features of VMware Cloud Foundation and why it is a key tool for Crayon’s cloud partners.
Training
Find out how our in-house Azure expertise helps you to leverage the full potential of the Azure Migrate and Modernise program.
Guides and eBooks
Mission essentials for winning data protection business in education, healthcare, retail and manufacturing.
Webinars Series
How do security assessments empower your cybersecurity practice to respond to the rise of AI? Find out!

Connect Data Protection to strategic objectives via this Whitepaper

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.