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Migrating customers from Dynamics on-premise to the cloud comes with some challenges, not least of which is the upfront investment. In this article, we outline a new promotion from Microsoft that can help partners to overcome funding barriers and give customers greater confidence in making the move to cloud.

Removing Migration Service Costs as a Blocker.

Removing Migration Service Costs as a Blocker.

The benefits of moving from on-prem to cloud for Dynamics 365 Business Central are clear: greater flexibility, modern features, and a lower long-term cost of ownership. However, the upfront investment in implementation can be a sticking point. Small to medium size customers can hesitate when faced with the reality of migration services costs, even when they know the move will benefit them in the long run.

That is where Microsoft’s new Business Central Migration Voucher promotion comes in. Designed to take cost off the table, this promotion gives partners and customers a new funding route to help move Business Central migration projects forward.

What is the Business Central Migration Voucher promotion?

Running from July 17, 2025 through June 30, 2026, this promotionprovides voucher funding of up to 100% of Year 1 billed revenue (net to Microsoft), capped at $150,000 USD. For eligible opportunities with a minimum of $50K in Year 1 billed revenue, it means customers can migrate without the financial burden that often slows down decision making. For partners, it means less time managing objections and more time focusing on value.

Key Benefits of the Promotion
  • Remove financial barriers: Customers can offset high migration and implementation costs
  • Accelerate deal closure: Pre-approvals give you certainty during negotiations
  • Boost your margins: Higher earning potential compared to other incentive programs
  • Strengthen customer satisfaction: Faster deployments and reduced time to value
  • Stay competitive: Position Microsoft’s support as a differentiator in the sales cycle
So, what does this really mean in practice?
  • Straightforward customer conversations: Instead of circling around budget concerns, you can show them how Microsoft is directly supporting their move to Dynamics 365 Business Central.
  • Faster deal flow: deals move faster because opportunities are nominated and conditionally approved before closing, giving you certainty when negotiating.
  • Maximised earnings potential: the promotion can help drive margins and incentives that often outpace other programs like Bridge to the Cloud 2.
Promotion Criteria

Promotion Criteria

There are, of course, some important details to be aware of so let’s run some of the fine print for the Business Central Migration Voucher promotion:

1. The voucher is available only for new customers to Business Central. That includes those migrating from Dynamics on premise solutions such as AX, NAV, GP, SL, or BC On premise.

2. CSP deals are eligible with annual or three-year commitments and annual payment schedules, though public sector customers are excluded.

3. Partners also need to be ECIF eligible and active members of the Microsoft AI Cloud Partner Program in order to participate.

What is the process for participating in the promotion?

What is the process for participating in the promotion?

The process itself is designed to be as smooth as possible. You will work with your Microsoft team to nominate the opportunity, and once approved, your customer will receive their voucher.

From there, redemption is simple: vouchers must be redeemed within six months of issuance, and funding is disbursed quickly once the required documentation is submitted.

For customers, the benefits are obvious: reduced cost, faster time to value, and peace of mind knowing they will not face unexpected price hikes after the promo period. For partners, the advantages are just as strong: accelerated deal closures, predictable approval timelines, and a competitive edge when bidding against others in the market.

The bottom line is that this is a limited time offer with limited vouchers available. If you have been waiting for the right moment to help your customers, make the leap to Business Central, this is it.

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Business Central Migration Voucher Program (vnd.openxmlformats-officedocument.presentationml.presentation 3.93 MB)
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