Blogs
Microsoft Ignite 2025: the ‘need-to-know’ highlights
Catch our comprehensive summary of the highlights from Microsoft Ignite 2025, combined with the resources and links you need to dig into the detail!
The latest news, industry views and technical How To's for our partners.
Choose category:
Blogs
Catch our comprehensive summary of the highlights from Microsoft Ignite 2025, combined with the resources and links you need to dig into the detail!
Sales and Marketing
Business leaders don't live in the tools. They live in the outcomes. The metrics they care about most are not always limited to compliance and risk. So how do you connect data protection to the big-ticket objectives, when they're less obvious? Our in-house pre-sales expert, Michael Brooke explains.
Blogs
Discover how Senserva’s partnership model transforms global cybersecurity innovation, addressing misconfiguration challenges and enabling organisations to stay ahead of evolving threats through collaboration.
Blogs
Fragmented data protection systems and processes create compliance proof-gaps for SMB customers. Scott Hagenus, Director, Cybersecurity here at Crayon explains.
Sales and Marketing
Ever wonder why a pitch has some IT Managers leaning forward, while others glaze over? Michael Brooke, Cybersecurity Pre-Sales Lead offers some insight on how to tune your approach to chime with different technical mindsets.
Vendor Announcements
Copilot for Business has landed at Microsoft Ignite 2025, levelling the GenAI playing field for SMB customers. Learn all about it from our man on the ground, Andreas Bergman.
Blogs
As cybersecurity and continuity converge in platforms and in practice, partners need new playbooks to address modern Data Protection standards. Our in-house cybersecurity pre-sales lead, Michael Brooke explains why.
Blogs
Learn how Senserva’s partnership model is transforming global cybersecurity innovation and helping organisations stay ahead of evolving threats through collaboration.
Blogs
Explore a detailed comparison of top private cloud solutions: VMware Cloud Foundation, Microsoft Azure Stack HCI, Red Hat OpenShift, and SUSE Rancher. Learn which platform best fits your business needs for VMs, containers, security, and cost.
Blogs
Businesses everywhere are turning to private clouds for enhanced security, control, and compliance. While many tools offer private cloud capabilities, VMware Cloud Foundation (VCF) stands out as a comprehensive and powerful platform. As a Broadcom partner, we want to highlight the key benefits that differentiate VCF from other private cloud solutions.
Insights
What holds customers back from adopting Copilot? In this article, we’ll look at the common hurdles and how to break through for success.
Insights
SMB customers are storing greater volumes of sensitive data in more places than ever. Secure backup and recovery practices are essential to how they protect it.
Insights
Copilot readiness amongst SMBs in APAC is moving from curiosity to consideration, and increasingly, to action. We look at the data on SMB business and IT objectives, how Copilot aligns and the emerging opportunities for partners.
Insights
Once tools like Copilot become an invisible part of the operating fabric in every business how will the role of partners change? Find out in the last installment of our vlog series with Dr. Joseph Sweeney.
Insights
What's involved in moving customer opportunities from the 'try it' phase to business wide adoption? Dr. Sweeney explores in part five of our vlog series.
Insights
In the fourth of our six-part vlog series, Dr. Joseph Sweeney breaks down what can make - or break- a successful Gen AI pilot project.
Insights
Insider risk is a subtle and continuous challenge for SMB customers. Turn it into a manageable and quantifiable aspect of their Data Protection strategy.
Blogs
From rethinking backup to governance frameworks and behavioural analytics, what's involved in building a complete Data Protection strategy for SMB customers?
Insights
In part three of our six-part vlog series, Dr. Joseph Sweeney maps out the service and solution opportunities for partners when preparing SMB customers for Copilot adoption.
Insights
In the second article in our six-part vlog series, Dr. Joseph Sweeney explores how AI automation will evolve beyond manual prompts to enable new efficiencies at scale.

Connect Data Protection to strategic objectives via this Whitepaper

What are the most critical business objectives and solution adoption priorities for SMBs in our region? Download the latest Forrester study to find out!

Our APAC channel business is now part of a global organisation. That means there is a whole new world of value on offer for our partners. We can help you to tap into all of it.